In most small and mid-sized businesses, some of the most valuable work — the work that truly serves clients — is held back by another kind of work: repetitive administrative tasks. Entering data, sorting emails, producing the same reports… These actions seem harmless, but together they add up to a real cost.
Nearly a quarter of the week, lost
According to a Smartsheet survey on manual work, more than 40% of employees spend at least a quarter of their week on manual, repetitive tasks. The activities that come up most often? Managing emails, gathering information and entering data.
In other words, over a five-day week, that’s the equivalent of more than a full day spent on tasks that bring no direct value to your clients.
A largely untapped automation potential
This lost time isn’t inevitable. McKinsey research estimates that nearly half of today’s work activities are technically automatable with existing technology. And in roughly 6 out of 10 occupations, at least a third of the tasks could be automated.
Most jobs don’t disappear with automation: it’s certain tasks, within those jobs, that can be automated.
McKinsey goes further: with the rise of AI, automation could free up the equivalent of up to 30% of hours worked by 2030.
What this waste looks like in an SMB
The culprits are rarely dramatic. They’re small actions, repeated dozens of times a week:
- Re-typing the same information from one piece of software to another
- Manually sorting and routing incoming emails
- Producing the same report by hand every week
- Following up with clients one by one for a payment or a check-in
- Searching for information scattered across several tools
Taken individually, each one seems trivial. Added together, they eat up hours — and energy.
Reclaiming that time, without turning everything upside down
The good news: you don’t need to transform the whole company overnight. The most effective approach is to start with one or two high-volume tasks that are easy to automate, then measure the time regained before going further.
That’s exactly the logic of a gradual adoption journey: an assessment, a few quick wins, then scaling up at the company’s own pace.
The real point: what you do with the time you reclaim
Automation isn’t an end in itself. The time you regain is time your teams can reinvest where they make a difference: serving your clients, improving your products, developing new business opportunities. That’s where your competitive advantage is built.
So the question isn’t “can I automate?”, but rather “how much time am I willing to keep losing?”
At DramisInfo, we help businesses spot these time-consuming tasks and automate them simply — with or without artificial intelligence.
Sources
- Smartsheet — Workers waste a quarter of their work week on manual, repetitive tasks: smartsheet.com
- McKinsey Global Institute — A future that works: Automation, employment, and productivity: mckinsey.com
- McKinsey — The state of AI: mckinsey.com